Competing with Yourself in Personal Branding

When for a number of reasons, I decided to of this blog, I hadn’t calculated the implications in SEO efforts needed to compete with myself. Now using Calle Hunefalk (note the link for a little SEO value), I am up against about 85.000 search results in Google, compared to some 400+ for “Calle Hunefalk” [...]

Balanced Leadership in Global Online Marketing & Technology

The title of this post is the phrase that I use as a Motivational Slogan in my Personal Business Plan.
Why use a Motivational Slogan?
In a sense, the name speaks for itself – a catch phrase to use for motivation as well as marketing. A business plan normally includes a Vision statement as well as a [...]