Competing with Yourself in Personal Branding

When for a number of reasons, I decided toof this blog, I hadn’t calculated the implications in SEO efforts needed to compete with myself. Now using Calle Hunefalk (note the link for a little SEO value), I am up against about 85.000 search results in Google, compared to some 400+ for “Calle Hunefalk” (Google).
This does [...]

Four Focus Areas for Improved SEO

Search Engine Optimization (SEO) is not rocket science. However, it’s something that you need to actively keep working on, to reach results. I have recently worked with a client on an SEO project, and I have created a process for them in four main parts, to improve their search engine rankings. I’ll share the structure [...]

Google PageRank Updated

The official Google PageRank has been updated, so that many websites now have a new PageRank. SEO Sydney Blog reports evidence of PageRank being updated at the end of April, 2008.

SEO basics for business professionals

From talking to clients and industry colleagues, it has occurred to me that the SEO discipline is unclear to some. Even though people are used to online campaigns, affiliate marketing, SEM and other online marketing channels, there is a lack of understanding in some businesses as to what SEO actually involves. So here is a [...]