Posted on May 9th, 2008 by Calle
A website without a strategy is like driving through the jungle without a road to follow – you’re bound to get lost before you get very far! After all, there is a reason for every website’s existence – whether it’s revenue or awareness – that justifies its existence. Defining the reason for creating your website [...]
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Filed under: Internet Marketing
Tags:Internet Marketing, Online Marketing Strategy, Social Media Marketing, Strategy, Tips, Tools, Web Analytics
Posted on April 19th, 2008 by Calle
For Internet Marketers in the Travel industry, there are plenty of opportunities to get engaged in Social Media Marketing. Here is a list of 25 travel specific social networking websites that let you get engaged with your audience.
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Filed under: Social Media Marketing
Tags:Lists, Social Media Marketin, Tips, Travel
Posted on April 17th, 2008 by Calle
Like I’ve mentioned, pictures are a great idea in a blog, and thumbshots of websites add credibility to a website. Here is a short tutorial on how to add thumbshots to the comments you get on your blog:
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Filed under: Social Media Marketing
Tags:Blogging, Tips, Wordpress
Posted on April 17th, 2008 by Calle
There are a number of misconceptions and mistakes made when it comes to affiliate marketing. Here are 10 common mistakes that I have collected from my time at TradeDoubler, Europe’s largest affiliate network.
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Filed under: Performance Marketing
Tags:Affiliate Marketing, Affiliate Networks, Tips
Posted on March 18th, 2008 by Calle
From talking to clients and industry colleagues, it has occurred to me that the SEO discipline is unclear to some. Even though people are used to online campaigns, affiliate marketing, SEM and other online marketing channels, there is a lack of understanding in some businesses as to what SEO actually involves. So here is a [...]
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Filed under: Search Engine Optimization
Tags:Definitions, SEO, Tips